You're Starting Something Good.
You don't have to do it alone.
Start Something Good is right for you if...
- You have a skill you've developed or an idea you want to test in the market.
- Your expertise lies in the product or service you are creating. You don't feel like you know anything about business.
- You want your business to contribute to your living expenses while having time for priorities and passions outside of your business.
- You're excited to deliver your product or service to clients, but not so excited by marketing and selling.
- You want to make sure your business is a force for good for the planet, people, and your community.
Make it real.
In Start Something Good, we move you from thinking, researching, and doubting -- to making decisions, testing your ideas, and making offers you're excited about that result in money in your account.
As your business coaches and thought partners, we make the heavier parts of starting your business lighter.
Our job is to facilitate your thinking through key business strategies and ask the right questions, but also to provide you - as a whole person - the support you need to achieve your goals.
BOOK A FREE CONSULTATION
What we help with.
- Financial feasibility, projections, and planning for your business. Understand when you can pay yourself and how much capital you need to get started.
- Developing and testing product offerings that are incredibly valuable.
- Figure out how the business will sustainably fit into your life.
- Marketing and sales that you can feel good about.
- Working with your strengths, and find your flow in your business
- Vision and goals for your business that support the life you want long-term including how much you earn, travel, and hours you want to work.
LIKE "THERAPY FOR YOUR BUSINESS"
Support & Guidance
Our simple process will bring immediate relief to you and your business while creating the foundations and systems for long-term success and sustainability.
The Process
- Identify what you want for your business now - and in 10 years.
- Solidify your business purpose, mission, vision, and values to guide long term decision-making.
- Dream big and focus your business on what you love to do.
- Design highly valuable products or service offerings to test in the market.
- Turn all the plans and ideas in your head into an efficient and strategic plan for the future.
- Break it all down by category and prioritize what's most important based on your goals.
- Create 3-year strategic plans for financials, long-term goals, product, sales, and marketing.
- Develop quarterly goals and ways of working.
- Test marketing, product, & sales strategies to align your business with your long-term goals and business foundation.
- You will experience immediate relief in your time and finances.
- We’ll support technical areas such as customer experience, product development, pricing, marketing, sales, and admin systems.
JOIN US
Program Details
We provide ongoing and unlimited support for our clients and request a 4-month commitment to the program.
Monthly Coaching Program includes:
- Weekly 60-minute Coaching Calls with Laura & Sarah
- Unlimited additional support, including 20-min emergency coaching sessions
- A WhatsApp group to share direct feedback on all aspects of your business
- Tools and Homework* to complete each phase.
*never graded, never required, and will directly help your business.
No-risk offer. If you don't start getting results and value from coaching, we'll give you a full refund and we'll all still be friends.
GET STARTED
Start Something Good
Ready to start your business?
Book a free consultation and see if we are the right coaches for you.
MONEY-BACK GUARANTEE
We want to help entrepreneurs grow good businesses - businesses that are good for people & the planet. If you don't get results, you shouldn't have to pay us. You can stop anytime and get a full refund if you are unhappy with coaching.
Laura and Sarah have been more than just coaches; they have been my guides in navigating the entrepreneurial journey. Their combined experience in starting and running their own small businesses has been an invaluable resource. They deeply understand the entrepreneurial mindset and know exactly what it takes to operate a successful small business.
One of the key lessons they imparted was finding my 'ikigai', helping me align my professional life with my passion. Their support in drafting a business plan and encouragement to put myself out there have been transformative. Through their guidance, I have gained a stronger footing and newfound confidence in my business.
Their approach is flexible yet impactful – whether you need a few months of coaching for a kickstart or a more prolonged engagement, they adapt to your needs. Based near Amsterdam, Laura and Sarah share their expertise virtually with clients across EMEA and the Americas.
I am immensely grateful to Laura and Sarah for their support and inspiration. If you're on the entrepreneurial path and seeking guidance, I cannot recommend them highly enough.
- Jorian Hoover, Founder, Jorian Hoover Consulting
I heard a lot about Sarah Trudeau before actually meeting her: "You will love her." "She's wildly creative." "She's a kickass serial entrepreneur." "If you want to grow and expand the impact of Memory Lane Jane, Sarah's your girl." I thought there was no possible way when we first met last June that she could live up to all the hype. I. WAS. MISTAKEN!!
What started out as a 30-minute intro call to talk about my work and the possibility of hiring Sarah and her business partner Laura Baringer, ACC, as consultants has turned into something so much more exciting and impactful. For the last six months, their guidance, insights, and unwavering support have propelled Memory Lane Jane to new heights.
We are thinking bigger and achieving newfound clarity in our goals. One month into 2024 and it's shaping up to be our best year yet! If you are thinking about starting a business or already have but aren't reaching your potential, I highly recommend reaching out to Laura and Sarah!
- Lauren Befus, Founder, Memory Lane Jane
Sarah is a phenomenal business coach. Her vast knowledge base along with her enthusiastic, fun, yet down-to-earth approach always left me motivated to work on my business each and every week, in a way that I hadn't before.
She helped me gain clarity on my vision, mission, values, branding, defining a clear strategy, marketing, advertising, and all of the bits in between.
I used to loathe sales because I thought it was slimy; now I see it as an opportunity to show someone a wonderful way they can be supported.
She also helped me release my limiting beliefs and trust in the transformational value that my clients get working with me.
As a holistic health coach, I truly appreciate her holistic approach.
I love her honesty; she clearly told me when our time was up to stop working together because she deeply knows and aligns with what's in her client's best interests. Quite notable in these days.
Her support has allowed me to work less, increase my growth, and make me a better coach to serve others.
Lindsay Kassem, HealthUp with Lindsay